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Sustainability in Golf
Making the green even greener Electric transportation, sustainable catering and the compensation of CO² emissions: just a few initiatives that are applied more and more frequently at mega sports events. The golf industry is also changing. International golf tournaments feel the pressure of sponsors, media, and consumers to become more sustainable. Between-us encourages the golf industry to become more sustainable by using benchmarking, consultancy, education, and interim management.
Sustainable Events in Perspective: Benchmarking
In the Sustainable Golf Index, global golf tournaments are investigated on several sustainable aspects. The Golf Index benchmarks all top golf tournaments on aspects such as waste, energy, water, catering, transportation, and social engagement. With these insights, trends and developments of sustainability in golf are mapped. The Benchmark makes use of the Sustainable Event Monitor, a research framework developed in collaboration with the NHTV Academy for Leisure. The framework analyzes the sustainability side of events and can be applied to different event types.
Analysis and Advice
What is the best way to communicate about sustainability? From electric charging stations to QR codes: getting sustainability into the mindset of the golfer is a major issue. By putting together a Proof Point Program, concrete and feasible aspects are becoming visible for the golfer. Using inspiring and innovative best practices, Between-us offers a new perspective on communication of sustainability at the golf course. To learn more on various sustainability practices in golf, have a look at our Twitter account.
Sustainability Workshops and Training
Between-us has developed a learning tool for the golf sector called FairWay. This workshop enables organizations to develop a sustainability strategy in collaboration with stakeholders. Next to that, Between-us offers tailor made, in-company training sessions for the development of a sustainability strategy. We are delighted to elaborate on the possibilities for this type of education during a personal conversation.
Realization: From Strategy to Result
Between-us offers support for the realization of sustainability in golf. From support with the implementation of the sustainability strategy, the release of the strategy to different company divisions, communication strategies and quick wins, to interim management of complete projects.
Interested?
If you would like to know more about sustainability in golf, please contact Bart Stadhouders, project manager golf, through bart@between-us.nl or call +31 76 522 28 17.
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